SEO Manager - Plano, TX


About the Opportunity

The Manager of the SEO Team will coordinate SEO efforts, including onsite and offsite optimization and topic expansion research. The ideal candidate will be a skilled communicator and able to collaborate with employees and various teams regarding current SEO best practices and techniques. Manager by title but a proven leader.

About Your Responsibilities

  • Oversees completion of all day-to-day aspects of ReachLocal’s SEO & Directory Listings solutions
  • Manages a team of SEO Analysts in-office and remote
  • Collaborates with other service teams in the follow-up and achievement of objectives to ensure deliverables are met
  • Accountable for the delivery of all projects to agreed deadlines
  • Keep the team up-to-date with SEO best practices
  • Assist with client interactions, including audits, analysis, renewals, etc. as needed
  • Collaborate with SEO Product Owner on any enhancements to ensure company profitability

About You

  • Proven experience as Senior SEO Team Lead, SEO Manager, SEM Manager or similar role (3+ consecutive years)
  • Expert in applying SEO Best Practices
  • Experience with SEO reporting
  • Excellent communication skills
  • Strong organizational and leadership skills
  • Strong managerial experience, including experience developing and mentoring a team
  • Experience pairing SEO & Listings into other marketing channels
  • Strong understanding of HTML, CSS, Javascript and other rich media technologies
  • Expertise in and Google Quality Guidelines
  • Expertise in web analytic technologies and tools such as Google Analytics and Google Search Console tools, GA Certification a plus
  • Solid understanding of web protocols, web application architectures and frameworks
  • Experience with keyword research/data mining tools and competitive analysis
  • Ability to think strategically and identify and resolve problems in a client-centric environment
  • Client-facing and partner-facing, with the ability to be SME in front of key accounts
  • Very strong oral and written business communication skills, including the ability to interact with customers and present concepts clearly to your audience

About You

  • Bachelor’s Degree in Management Information Systems, Computer Science or related fields
  • 5+ years of recent demonstrated experience in SEO with web development experience
  • 4+ years of experience managing direct reports

Security Clearance Required: No

Visa Candidate Considered: No

Base Salary - $73K+ 
Full-time Benefits - Full
Relocation Assistance Available - No
Commission Compensation - No
Bonus Eligible - No
Overtime Eligible - No
Interview Travel Reimbursed - No 

5+ to 7 years experience
Seniority Level - Mid-Senior
Management Experience Required - Yes
Minimum Education - Bachelor's Degree
Willingness to Travel - Occasionally

A manager that has had responsibility for a large team (12-15), knows SEO, has experience with local, remote and off-shore team members.

ReachLocal, part of the USA TODAY NETWORK, is a digital marketing company dedicated to helping local businesses, franchises, and national brands grow their business. Through our global technology platform, partnerships with companies like Google and Facebook, a decade’s worth of marketing insights, and our team of digital marketing experts, we help our clients get the most out of their marketing.